摘要：In order to achieve persuasive and convincing effects,rhetorical devices are frequently applied in ...In order to achieve persuasive and convincing effects,rhetorical devices are frequently applied in English advertisements.The paper classifies rhetorical devices into four basic categories: phonetic devices,lexical devices,syntactic devices and figures of speech,and discusses in individual cases the effects of the most commonly used rhetorical devices in English ads.显示全部
