作　　者： (周勇）; ;

机构地区： 中国人民大学新闻学院

出　　处： 《国际新闻界》 2015年第11期105-124,共20页

摘　　要： 本文以传播的仪式观对《新闻联播》的演进史进行分析后认为,尽管在提高"新闻性"方面做了大量努力,但《新闻联播》并未从根本上转向"以新闻为本位"。首先,本文梳理了《新闻联播》发展历程中的五次重要改版;其次,本文将《新闻联播》看作由编排秩序、语言符号、画面符号和主持人符号构成的象征体系,并对其符号的能指构成和所指内涵进行分析,由此论证:《新闻联播》正是以一种重复性的语言和影像符号建构电视观众的观看方式及对自身和国家的理解。尽管节目在几次改版中呈现出更多"新闻性"特征,但在新媒体快速发展以及节目的立场和定位没有改变的情况下,《新闻联播》建构共识的政治仪式功能将比信息媒介功能更具现实意义。 This paper argues that XinwenLianbo, a CCTV news program, is still more a program of propaganda rather than of journalism by employing the ritual view of communication. Firstly, we clarify the several important revisions of XinwenLianbo; then the news program is analyzed as a symbolic system made up of editing order, verbal symbols, picture symbols, and anchors, constructing audience＇s understanding, imagining of themselves and the nation-state. Although XinwenLianbo seems to be more ＂news＂ rather than ＂propaganda＂ with the several revisions, its function as political ritual will be strengthened with its position fixed and new media burgeoning.

关 键 词： 新闻联播 传播的仪式观 宣传 政治传播

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