作　　者： ;

机构地区： 汕头大学

出　　处： 《管理学报》 2016年第8期1125-1134,共10页

摘　　要： 基于社会网络理论对揭阳军埔淘宝村进行追踪案例分析。研究发现：在集群萌芽阶段，创业者亲朋关系嵌入有助于激发创业动机并提供创业资源，形成集群内合作共享行为，进而推动集聚效应；其次，互联网有利于地理性外延关系的嵌入，为集群内引进资源并开发创业机会，从而推动创业集群发展，而在此阶段政府组织可以发挥集群扶持作用；最后，本地文化环境影响创业行为，在宗族观念越强的集群环境中，创业者对地理性外延网络的抵触行为就越明显，从而阻碍创业集群的持续发展。研究结论拓展了创业集群的理论范畴，也为淘宝村的可持续发展提供决策参考。 This study selects Junpu E-commerce entrepreneurial cluster as case and carries out lon- gitudinal in-depth analysis based on social network theory. The results show that： in the infancy stage, kinship embedded networks help to stimulate entrepreneurial motivation and provide resources for start-up; then, with the help of the Internet, geographical-extension relationship is easy to be em- bedded in the entrepreneurial cluster, it would help to expand entrepreneurial opportunities and intro- duce resources, in this stage, government officials can play a supporting role in the cluster~ finally, entrepreneur behaviors would be affected by local culture, this is to say, the greater degree of clan concept in mind, the greater possibility of the entrepreneurs would resist to geographical-extension network, and it may hinder the sustainable development of the cluster. This research extends the the- oretical category in terms of entrepreneur networks, and the results would also be of critical references for the development of Tabao Village.

关 键 词： 关系网络 创业集群 淘宝村 案例研究 社会网络分析

分 类 号： [C93]

领　　域： []