作　　者： (欧阳元）; (耿选珍）;

机构地区： 三亚学院,海南三亚572000

出　　处： 《江苏商论》 2017年第7期80-84,共5页

摘　　要： 本文借助产业集聚理论和波特菱形理论,利用产业区位熵对海南省近年来婚庆产业集聚情况进行了测度分析,发现海南省婚庆产业集聚水平在2010年前低于全国平均水平,2011年开始超过全国平均水平,取得了一定发展。2013年婚庆产业集聚水平有明显的增幅,之后保持着良好态势。运用SPSS软件中因子分析和主成分分析方法对海南省14个市县婚庆产业数据进行分析,在影响海南婚庆产业集聚水平的因子中提炼出主要因子是产业政策因子、产业环境因子和产业需求因子,最为主要的是产业政策因子,产业环境因子次之,产业需求因子再次之,并通过因子得分系数进行计算综合排名,发现海南省各市县婚庆产业发展极其不均衡,呈现两极独大趋势。 In this paper, with the aid of industrial agglomeration theory and porter diamond theory, the use of industrial location entropy in Hainan province in recent years the wedding industry agglomeration situation were analyzed to measure, found that the wedding of Hainan province industry agglomeration level below the national average by 2010, more than the national average has obtained certain development until 2011, wedding industry agglomeration level is an obvious increase in 2013, then having maintained a good momentum. Using factor analysis and principal component analysis in SPSS software analysis that 14 cities and counties of Hainan province wedding industry data, the influence of Hainan used to extract the main factor in the wedding industry agglomeration level factor are industrial policy factor, industrial environment factor and industry demand factor, the most main is industrial policy factor,industrial environment factor, industry demand factor of again, and a calculation is made by factor score coefficient comprehensive ranking found in various cities and counties in the wedding industry development of Hainan province is extremely uneven, rendering the poles dominant trend.

关 键 词： 婚庆产业 产业集聚 海南省