导　　师： 苏武俊

学科专业： 1251

授予学位： 硕士

作　　者： ;

机构地区： 广东财经大学

摘　　要： 当前，我国经济增长逐渐放缓，房地产调控政策不断升温，房地产市场竞争日益激烈。在此背景下，我国房地产企业正加剧分化，市场集中度也不断提高。少数综合实力强的大型房企通过优化布局、产品和管理来实现业绩与效益的大幅提升。大部分中小型房地产企业却处境艰难。它们融资渠道单一、销售回款不畅、资金周转困难，加上自身资本和实力不够，内部管理不健全等因素影响，在筹资、投资、经营等环节所面临的财务风险都不断增大。财务风险问题，已成为我国中小型房地产企业生存和发展需迫切解决的现实问题。针对中小房企的特点，科学分析其存在的财务风险问题及成因，为中小房企的管理者提供全面、系统、有效的财务风险防范措施，对保障我国房地产业健康发展具有重大的意义。 本文在研究中，从分析总结国内外有关财务风险问题研究的理论成果入手，介绍我国当前中小房企的发展现状，并重点介绍广东清远地区近年来房地产行业的发展和该地区中小房企的特点。在此基础上，选取该地区一间具有代表性的中小型房地产公司作为研究个案，对其财务风险问题及其成因进行全面分析。最后，据此提出有效的财务风险防范措施，以期对解决我国中小房企的财务风险问题有所帮助。 Nowadays, with the gradually slow economic growth in our country and constantly heatedcontrol policies about the real estate, there arises an increasingly strong competition amongthe real estate markets in China. Under this background, the real estate companies in Chinaare facing increasingly differentiation; and the market concentration is also rising. A fewstrong-comprehensive strength real estate companies are striving for significantly improvedperformance and efficiency by optimizing the layout of large housing prices, products andmanagement. However, most of small and medium real estate companies are struggling, forthey own single distribution channels and poor sales understanding; for they face cash flowdifficulties; and for they are weak in capitals, strength and internal management, etc, whichendows them with an increasingly big risk in financing, investment, business and othersectors. Financial risks, has become a problem for the reality of the existence anddevelopment of small and medium real estate companies, which is needed to be urgentlyaddressed. Focusing on the characteristics of small and medium real estate companies, andanalyzing the problems and causes of the financial risk of their existence scientifically canprovide the managers of small and medium housing companies with comprehensive,systematic and effective financial risk prevention measures, which pose a great significancefor the healthy development of China's real estate industry. Based on the study, this thesis aims to introduce the current development status of China'ssmall and medium housing companies and highlight the development of the real estateindustry and the characteristics of small and medium housing companies in Qingyuan,Guangdong in recent years by analyzing and summarizing the theoretical results from thestudy related to domestic and international financial risks. On this basis, this thesis selects atypical small and medium size real estate company in this region as a case study, and makesa comprehensive analysis of the causes of its problems and financial risks. Finally, this thesisproposes effective financial risk-prevention measures in order to solve the financial riskproblem of small and medium real estate enterprises.

关 键 词： 中小型 房地产企业 财务风险 成因 防范

分 类 号： [F299.233.42 F276.3]

领　　域： [经济管理] [经济管理] [经济管理]