导　　师： 叶飞

学科专业： 120202

授予学位： 硕士

作　　者： ;

机构地区： 华南理工大学

摘　　要： 随着全球化步伐的不断扩展，竞争的不断加剧，从20世界90年代开始越来越多的跨国企业纷纷开始转变传统的生产模式，越来越倾向于基于供应链管理下的OEM生产模式。这种生产合作方式顺应了当今“横向一体化”为核心的供应链管理思想潮流。同时这也意味着OEM代工产品的质量将会直接影响最终产品的质量。如何有效的对OEM供应商进行管理也越发变得重要。 本文首先阐述了OEM的基本概念和理论，分析OEM供应商管理的内容、目的和意义。重点结合美国J/&J公司在华全资子公司（后称J/&J）OEM供应商管理进行实证研究，归纳其在OEM供应商管理中遇到的问题。 其次，结合医疗器械的特殊性，通过对J/&J公司OEM供应商管理进行深入剖析、评估管理流程的现状，探求J/&J公司在OEM供应商管理中出现问题的根本原因。根据相关问题及其原因，结合国内外OEM管理中的相关研究，提出并论述J/&J公司的OEM供应商开发、绩效评估、联动机制、供应链前端元器件供应商管理等四大改善措施。运用图表法等分析方法，论证如何帮助J/&J公司提高OEM供应商管理水平，实现和供应商的长期稳定的共赢关系，帮助J/&J和其OEM供应商一起发展。 最后对J/&J公司OEM供应商管理进行回顾，阐述在当前金融危机的动荡环境下OEM供应商管理的一些挑战和机遇，进一步说明建立长期稳定共赢的OEM供应商的重要性和必要性。 With the expansion of globalization and increasing competition, from twentieth Centuryninety time,more and more multinational corporations began to change the traditional modeof production，inclined to OEM production based on supply chain management.This kind ofproduction cooperation conforms to today's 'horizontal integration' as the core of supplychain management trends. It also means that OEM products directly affect the quality of thefinal product. How to effectively manage the OEM suppliers are also increasingly becomingimportant. At first,the text describes the basic concepts and theories OEM, analyzes the content ofOEM supplier management, purpose and meaning. Key combined with the Johnson/&Johnson/(China company OEM vendor management for empirical research, sums up theOEM suppliers in the problems in the management. Second, combined with the particularity of the medical devices industry,analyzes thepresent situation and evaluate the management process, try to find out the root cause of theproblem in the J/&J OEM supplier management process. According to related problems andtheir causes, combined with domestic and international OEM management research, putsforward and discusses four topics:J/&J company OEM suppliers development, OEM supplierperformance evaluation, linkage mechanism, Supply chain front-end components suppliersmanagement.Use the methods of charts,etc.,to find out how to improve J/&J company OEMsuppliers management level and to realize the win-win relationship between J/&J and OEMsuppliers. Finally, reviewe J/&J’s OEM supplier management,describe some challenges andopportunities of management OEM suppliers under the current environment of financialcrisis.Explain the importants and the necessity of further long-term stable and win-win OEMsuppliers

关 键 词： 医疗器械 供应商管理 合作伙伴

分 类 号： [F274 F416.4]

领　　域： [经济管理] [经济管理] [经济管理]