机构地区: 东莞理工学院体育系
出 处: 《东莞理工学院学报》 2003年第1期96-99,共4页
摘 要: 加快体育产业发展是实现我国体育事业与社会经济可持续发展的战略举措。文章从体育产业的内涵、国内外体育产业的发展与现状以及体育产业市场及特征等方面进行了粗浅的探讨,旨为体育产业的发展提供理论依据。 The development of sports industry will advance the development of domestic sports and social economy.The author of this paper has discussed sports connotation, the development of domestic and foreign sports industries and their current situation, as well as sports industry markets and their characteristics provid some theoretical proof for the development of sports industry.