作　　者： ; ; ;

机构地区： 华南理工大学工商管理学院

出　　处： 《武汉理工大学学报（社会科学版）》 2013年第5期716-720,共5页

摘　　要： 基于洼地效应视角,以鸿轩集团和恒兴集团这两家民营企业为研究案例,对洼地效应与民营企业总部选址决策的关系进行研究。研究结果表明,不同城市经济发展差距所导致的区位优势差距是民营企业总部选址决策的外在动因,民营企业规模扩大以及经营领域扩张的需要是民营企业总部选址决策的内在动因。面临着总部选址问题的民营企业在中心城市的区位优势与小城市的洼地效应的权衡中艰难地进行总部选址决策,而权衡的标准则是民营企业特定优势与相关区位因素的匹配性以及民营企业特定优势的可转移性。 Based on the perspective of lowland effect,this paper chose two private enterprises （Guang dong Hongxuan Industrial Group and Evergreen Group） as cases to study the relationship between lowland effect and private enterprises headquarter relocation decisions. The study revealed that loca- tion advantage disparity caused by the economic development gap between different cities is the extrin sic motivation of private enterprise headquarters＂ relocation decisions. And the demands of expansion of scale and operational field are the intrinsic reasons. Private enterprises facing headquarter relocation problems are making the headquarters relocation decisions difficult by trading off the central cities＂ lo cation advantages and the small cities＇ lowland effect. The standard of trade-off is the transferability of private enterprises＂ specific advantages and the match between private enterprises＇ specific advantages and the relative location factors.

关 键 词： 总部选址 洼地效应 区位优势

领　　域： [经济管理] [社会学]