作　　者： ; ;

机构地区： 湖南商学院旅游管理学院

出　　处： 《湖南商学院学报》 2013年第1期42-48,共7页

摘　　要： 本研究结合我国旅游高等教育改革的基本特征,基于层次分析法(AHP),构建校企互动型旅游管理人才培养模式的实施效果评估模型,以湖南商学院"国家级旅游管理专业改革创新试验区"的校企互动型旅游管理人才培养模式为实证对象,对上述评价模型进行实证检验显示:随着校企互动型旅游管理人才培养模式的不断实施,人才培养质量大幅度提高,旅游管理毕业生的综合素质、动手操作能力、创新能力、学术专业能力、就业竞争力等有显著提升;旅游管理人才培养的运行效果显著增加,互动旅游企业与高校在旅游教育改革创新中投入的各种资金得到优化配置与高效利用,这将为旅游管理高等教育的改革、发展、考核提供有益的参考。 Based on the basic characteristics of Chinese tourism education and innovation, and AHP method, the paper establishes practical effect evaluation model of cultivating tourism talent by university and enterprise. We take the example from the tourism management major of Hunan University of Commerce, which is a national innovation experimental area. The results show that its human capital cuhivating quality has largely increased with the university-corporation mode, and the ability of the students majored in tourism management has greatly improved, such as comprehensive quality, operating ability, innovation ability, specialty ability, competitiveness in job markets and so on. Investments in tourism education reform and innovation have been highly optimized and effectively utilized, which is good for improving further reform and development of tourism management in higher education and its assessment.

关 键 词： 校企互动 旅游管理 人才培养模式 实施效果

领　　域： [经济管理] [经济管理] [文化科学] [文化科学]