作 者: ;
机构地区: 中山大学资讯管理学院资讯管理系
出 处: 《贵图学刊》 2009年第4期30-32,共3页
摘 要: 互联网促成了搜索引擎的广泛应用,利益交易影响搜索引擎提供信息的排序与供应量的现象日趋白热化。通过核实机制、激励机制、行业自律机制和处罚机制四个手段,针对搜索引擎公司进行较为全面的规制,能进一步促使搜索引擎行业健康发展,更好地为公众服务,为信息化建设服务。 The Internet facilitates search engine's widespread application and the phenomenon that interest transaction affects the order and provision of information which is supplied by search engine is more and more serious. This kind of deal can be restricted and prohibited by four means which are confirmation sys- tem, incentive system, self-disciplined system and the penalty system. They are benefit to improve the development of the industry of search engine and make them be in the favor of the whole society and the construction of informationization.