作　　者： ;

机构地区： 西南大学外国语学院

出　　处： 《义乌工商职业技术学院学报》 2009年第3期93-97,共5页

摘　　要： 语言模因的传播是模因传播中最普遍的一种社会现象之一。语言模因有强弱之分。强势模因通过其强大的生命力和感染力进入到人们生活的方方面面，影响着人们的生活。从认知心理学的角度来分析，强势模因的认知有其心理理据。对语言模因的认知心理的研究有利于我们更好地认识语言模因。 The transmission of linguistc meme is one transmission, through which People express their thoughts of the most universal social phenomena in meme and intentions. However, linguistic memes differ in their strongeth; some memes are stronge and some others are comparatively weak. Strong memes, compared with weaker ones, armed with greater vitality and infectional ability, previal in the aspects of human life and exert greater influence on human beings. This article, analysing from a cognitive psychological point of view, points out that there exists a cognitive psychological basis of the more influential and easier-transmiting characteristics of strong memes and indicates that the cognitive psychological study can provide us some new insights of meme trassmission.

关 键 词： 语言强势模因 认知心理 理据

领　　域： [语言文字]