作 者: ;
机构地区: 中南林业科技大学环境艺术设计学院
出 处: 《家具与室内装饰》 2009年第8期32-33,共2页
摘 要: 本文对中国家具行业出现一种新的设计和营销模式——宅配模式进行阐述,并与宜家对比,宅配既比较适合国情又能迎合市场需求,相信将成为家具市场较有发展前景的营销模式。 This article elaborated the custom furniture which the new design and marketing mode, and comparing it with IKEA fumiture. This mode is both fit for our national condition and adapte to the needs of market, thus we believe it will become a promising mode in furniture marketing.
领 域: [轻工技术与工程]