作　　者： ; ; ;

机构地区： 广州体育学院

出　　处： 《北京体育大学学报》 2007年第3期331-332,共2页

摘　　要： 采用文献分析方法,通过研究烟草对健康的影响和“世界无烟日”的由来及其与“无烟体育”有关的主题,论述“无烟体育”的成因及其发展对体育运动的影响,并就体育明星香烟广告所引起的体育界内外的反应提出思考。结果认为:“无烟体育”是体育与健康可持续发展的方向,并提出体育明星应加强自身社会责任意识的培养以及政府加强制订控烟政策和法律的必要性。 By using the method of documentary review, this paper investigates the influences of tobacco on the health and also the origin of ＂World No-Smoking Day＂ and its relevant theme of ＂Non-Tobacco Sports＂. It discusses the causes of ＂Non-Tobacco Sports＂ and then ponders over the comments on sports stars＇ tobacco advertisement in ＆ out of the sporting world. The paper has come to a conclusion that ＂Non-Tobacco Sports＂ is a kind of sustainable development direction of both sports and health. At the same time, those celebrities like sports stars should take the social responsibilities and bring up self-cousciousness and we should also realize the necessities for the establishments of policies and laws for restricting smoking by the government.

关 键 词： 烟草 世界无烟日 无烟体育 烟草广告 国际奥委会

领　　域： [文化科学] [文化科学]