作　　者： ;

机构地区： 广州体育学院

出　　处： 《广州体育学院学报》 2001年第1期1-5,9,共6页

摘　　要： 美国不仅是当今世界经济大国 ,也是体育强国。通过对美国体育市场的实地考察和在美国查阅的大量第一手材料 ,展现了美国体育产业的总量、美国体育产业中不同类别的比重、体育产业在拉动整个经济中的作用 ;阐述了影响其体育产业发展的社会因素 ,即 :市场经济体制的影响、人口增长和城市化、物质生活的富足和休闲时间的增加、人们生活观念的更新、社会投放的资金量、良好的基础设施等以及美国政府在建立体育产业的政策和立法中所起的作用。旨在进一步开发我国尚未成熟的体育产业提供可参考的信息和依据 。 The United States is not only common recognized the strongest country in its economy,but also in its sport Analyze the influential elements of developing sports industry in America,as:(1)It is most prevalent in market economies;(2)commercial sports usually exist in societies with large,densely populated cities because they require large concentrations of potential spectators;(3)commercial sports require that people in a society have time ,money,and freedom of movement to attend sport events regularly;(4)commercial sports rely on the availability of large amounts of capital to build and maintain stadiums and arenas in which events can be played and watched;(5)commercial sports are most likely to flourish in cultures where lifestyles are based on high consumption and emphasize material status symbols;(6)the function of the government policy and law in developing sports industry

关 键 词： 体育产业 美国 概貌 社会学因素

领　　域： [文化科学] [文化科学]